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Minimis Wants To Replace Your Watch With HUD Smart Sunglasses

Mar 4, 2026

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2 min read

Minimis Wants To Replace Your Watch With HUD Smart Sunglasses

Wearables might be moving off your wrist — and Minimis is betting sunglasses are the next “must-have” training screen.

Starbucks Is Reimagining Doubleshot With A New Zero Sugar Energy RTD

Mar 4, 2026

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2 min read

Starbucks Is Reimagining Doubleshot With A New Zero Sugar Energy RTD

Starbucks is taking one of its most recognizable RTDs and giving it the modern “better-for-you” reset.

Starbucks Is Bringing Coffee And Protein To Grocery Shelves Starting March 23

Mar 4, 2026

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2 min read

Starbucks Is Bringing Coffee And Protein To Grocery Shelves Starting March 23

Starbucks isn’t just doing protein in cafés anymore, it’s taking the trend straight to the cooler.

Ghost’s CMO Just Leaked A Yoo-Hoo Protein Drink And Nostalgia Is Doing Backflips

Mar 4, 2026

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2 min read

Ghost’s CMO Just Leaked A Yoo-Hoo Protein Drink And Nostalgia Is Doing Backflips

Ghost might be bringing one of the most iconic chocolate drinks ever into the protein aisle.

Edition #148 | Spotify x Liquid Death Release an Urn

Feb 25, 2026

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5 min read

Edition #148 | Spotify x Liquid Death Release an Urn

Plus news from Tom Brady, Kim K., Whoop, and Nike

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