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The #1 Source For Fitness News & Product Drops

AG1 Adds Creatine to Its Greens Powder With New AG1 Pro

AG1 Adds Creatine to Its Greens Powder With New AG1 Pro

The upgraded Daily Health Drink folds 5g of creatine plus HMB and zinc carnosine into AG1's core formula, at $99 a month, a 25% premium over AG1 Next Gen.

Jul 31, 2026

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2 min read

News

Garmin Launches Cirqa, Its First Screenless Smart Band, With No Subscription

Garmin Launches Cirqa, Its First Screenless Smart Band, With No Subscription

The $199.99 fabric band tracks health, sleep, and recovery around the clock and takes direct aim at Whoop by skipping the membership fee.

Jul 31, 2026

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2 min read

News

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Nike and Hyperice Put Heat and Vibration Into a Recovery Slide

News

Nike and Hyperice Put Heat and Vibration Into a Recovery Slide

The Air Zoom Hyperslide is the second product from Nike and Hyperice's recovery partnership, pairing Air Zoom cushioning with a magnetic pod that heats and vibrates the top of the foot.

Jul 31, 2026

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2 min read

Lululemon Is Giving Away 50,000 Free Yoga and Pilates Spots This Summer

Lululemon Is Giving Away 50,000 Free Yoga and Pilates Spots This Summer

The brand's Summer Series brings free outdoor yoga, Pilates, and Sculpt classes to seven US cities through early September, with registration open now.

Jul 31, 2026

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2 min read

News

David's High-Protein Ice Cream Hits Target After Selling Out Online in 28 Minutes

David's High-Protein Ice Cream Hits Target After Selling Out Online in 28 Minutes

The frozen dessert pints pack 30g of protein for 210 to 260 calories and land nationwide at Target for $7.99, the brand's first retail expansion.

Jul 31, 2026

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2 min read

News

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BUILT Brings Tropical Summer Vibes To Its Puff Line With New Piña Colada Flavor

BUILT Brings Tropical Summer Vibes To Its Puff Line With New Piña Colada Flavor

BUILT is expanding its Puff lineup with a tropical-inspired protein bar just in time for summer.

Jul 29, 2026

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1 min read

Starbucks Tests High-Protein Frappuccinos As Functional Drinks Continue To Surge

Starbucks Tests High-Protein Frappuccinos As Functional Drinks Continue To Surge

Starbucks is bringing protein to one of its most iconic blended beverages.

Jul 29, 2026

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1 min read

Nestlé Makes Industry-Leading Move To Eliminate Artificial Dyes Across Global Product Lineup

Nestlé Makes Industry-Leading Move To Eliminate Artificial Dyes Across Global Product Lineup

Nestlé is taking one of the food industry's biggest clean-label steps by removing artificial dyes from every product worldwide.

Jul 29, 2026

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2 min read

Latest News

Panda Supplements Adds Limited-Edition Dubai Chocolate to FUEL Premium Protein

Panda Supplements is bringing one of the year's biggest dessert trends to the protein category with the launch of its new Dubai Chocolate flavor.

Jul 29, 2026

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1 min read

Panda Supplements Adds Limited-Edition Dubai Chocolate to FUEL Premium Protein

PRIME Teams Up With Pop-Tarts for New Frosted Blueberry Protein Shake

PRIME is bringing one of breakfast's most recognizable flavors into the protein category with its first-ever Pop-Tarts collaboration.

Jul 29, 2026

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1 min read

PRIME Teams Up With Pop-Tarts for New Frosted Blueberry Protein Shake

GNC AMP Wheybolic Debuts Limited-Time Apple Crisp Flavor

GNC is giving one of its flagship protein powders a seasonal twist with the launch of a limited-edition Apple Crisp flavor.

Jul 29, 2026

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1 min read

GNC AMP Wheybolic Debuts Limited-Time Apple Crisp Flavor

Seeq Expands Clear Protein Line With Raspberry Iced Tea

Seeq is adding another refreshing option to its clear protein lineup with the launch of Raspberry Iced Tea.

Jul 29, 2026

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1 min read

Seeq Expands Clear Protein Line With Raspberry Iced Tea

Lunchly Expands Into Frozen Breakfast With New Lil Sammies Line

Lunchly is expanding beyond lunch kits with a new frozen sandwich line featuring three protein-packed flavors.

Jul 29, 2026

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1 min read

Lunchly Expands Into Frozen Breakfast With New Lil Sammies Line

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