Welcome to The Weekly Rep, the official newsletter of fitness brought to you by the same team behind The Lift Box. Shout-out to the new readers this week! We now have 127,879 readers.
IN TODAY’S EDITION…
Thor eats 8,000 calories per day…but is it optimal for strength?
An arm workout to squeeze in before the end of the year.
Yeti is now making shakers? Get the scoop + more supplement news.
Don’t forget to check out the “Deals of the Month” at the bottom!
Let’s dive in 💥

IN THE NEWS
Yeti acquires shaker company Helimix in $38 million deal
GHOST set to launch new Blue Raspberry energy drink flavor
Applied Nutrition partners across multiple categories with Slush Puppie
Bucked Up Creatine Candy is here in 4 flavors
Monster reveals brand new energy drink catered to women
SKIMS is making a major push into the wellness world
Magic Spoon’s limited hot cocoa protein cereal officially available
SEEQ protein is removing sucralose from their protein flavors
RYSE and their CEO set to launch exclusive Black Friday protein flavor
THINGS TO…
…DO 🧘♀️
Most Scientific Arm Day in 2025
With less than 45 days left in the year, it’s now or never to try this science backed workout by the one and only Jeff Nippard. Your biceps, triceps, and forearms will all be getting a nice pump with this one.
…KNOW 💭
Running on little sleep can be very risky
Researcher’s found that missing out on your sleep can not only slow your recovery but can nearly DOUBLE the chances of you getting injured. The survey of over 400 runners showed just how important it is to get your rest.
…EAT 🍔
Hafthor Bjornsson’s 8,000 Calorie Diet
Physiologist Dr. Mike Israetel teams up with Thor (current deadlift world record holder) to see if his 8,000 calories a day is optimal for peak strength. Thor runs through his daily meals and macros he uses to power his incredible world record lifts.
FITNESS FACTS
Fitness Fact of the Week — Is fasted cardio just a buzzword or is there actually some scientific benefit to it? Find out if you’re actually burning more fat or if it’s just a fad.
GYM LAUGHS
Who’s chewing on the tricep ropes, seriously???
The first energy drink of the day doesn’t count (everybody knows)
DEALS OF THE MONTH
Don’t miss out on the latest deals! Every month, we receive exclusive discounts for our subscribers from incredible fitness + wellness brands. Just by reading our newsletter (or being a subscriber of The Lift Box), you’ll receive every deal we have. New deals go live towards the end of every month.
Check them out!
