Vital Proteins has launched a new Collagen Protein Sparkling Water, expanding its collagen lineup beyond powders and supplements into ready-to-drink functional beverages.

Each 12-ounce can contains 10 grams of collagen peptides, 15 calories, 0 grams of sugar, and 100% of the daily value of vitamin C. The drinks are lightly carbonated and use the company’s VERISOL collagen, a form of collagen peptides studied for potential benefits related to skin elasticity and appearance.

The initial launch includes three flavors:

The drinks are designed to support hair, skin, nails, and joint health, which has been the brand’s primary positioning in the collagen category.

Vital Proteins has been steadily expanding its beverage portfolio in recent years, including collagen creamers and ready-to-drink coffees, but this marks one of its most direct plays in the rapidly growing functional hydration category.

Collagen has become one of the fastest-growing supplement categories over the past decade, with global collagen supplement sales expected to surpass $8 billion by the end of the decade.

Functional beverages are also one of the most competitive spaces in health and wellness right now, with brands pushing beyond energy drinks into categories like protein waters, adaptogen drinks, and hydration beverages.

By combining collagen with a sparkling water format, Vital Proteins is targeting consumers who want beauty-focused wellness benefits without the heaviness of traditional protein drinks.

The move also positions Vital Proteins more directly against emerging collagen beverage brands that are trying to capture the same wellness-focused consumer.

https://www.stack3d.com/2026/03/vital-proteins-collagen-protein-water.html
https://www.prnewswire.com/news-releases/bubbles-with-benefits-vital-proteins-unveils-collagen-sparkling-water-302703980.html
https://www.vitalproteins.com/products/collagen-sparkling-waters