What's Happening
RYSE has officially released two new flavors for its Loaded Pre pre-workout: Cotton Candy and Airheads Cherry, giving one of its flagship supplements another major flavor expansion.
The launch includes a nostalgic Cotton Candy flavor alongside Airheads Cherry, the latest addition to RYSE's growing lineup of licensed collaborations. Airheads Cherry builds on the brand's existing relationship with Airheads, bringing another recognizable candy flavor to the Loaded Pre collection while Cotton Candy offers a carnival-inspired option for consumers looking for something different.
Both flavors use the same Loaded Pre formula that has helped make it one of RYSE's best-selling supplements. Each serving delivers a fully dosed blend of ingredients designed to support energy, focus, pumps, endurance, and workout performance, with no changes made to the formula itself.
The new flavors are available at Walmart and through RYSE's direct-to-consumer website, continuing the company's strategy of expanding retail availability while introducing new flavor experiences across its core products.
The launch further grows one of the largest flavor selections in the pre-workout category, giving consumers additional options without changing the supplement's proven performance profile.
Why It Matters
Flavor has become one of the biggest differentiators in the pre-workout market, especially as formulas across the industry become increasingly similar. By continuing to introduce nostalgic and licensed flavors, RYSE keeps its flagship product fresh while giving consumers new reasons to revisit an already established supplement.
The Walmart availability is equally important. Launching new flavors through one of the country's largest retailers increases accessibility while helping bridge the gap between specialty supplements and mainstream consumer products. It also reflects RYSE's continued push to make premium sports nutrition more widely available.
Bigger Picture
The supplement industry is placing more emphasis on flavor innovation than ever before. Instead of relying solely on ingredient updates, brands are creating excitement through seasonal launches, candy collaborations, and retailer-exclusive releases that keep product lines feeling new throughout the year.
RYSE has become one of the leaders of that strategy. By consistently pairing recognizable brands with high-quality formulations, the company has built one of the strongest collaboration portfolios in sports nutrition. The addition of Cotton Candy and Airheads Cherry reinforces how licensed partnerships and nostalgic flavors continue to drive consumer interest while helping supplement brands compete for shelf space in both specialty and mass retail.
Sources
Instagram – https://www.instagram.com/p/Db00sBajp04/
Walmart (Cotton Candy) – https://www.walmart.com/ip/RYSE-Loaded-Pre-Cotton-Candy-25s/20211361232
Walmart (Airheads Cherry) – https://www.walmart.com/ip/RYSE-Loaded-Pre-Airheads-Cherry-25s/20194158708