What’s Happening
Protein Candy has launched a limited-edition Sour Watermelon flavor.
Each 50-gram bag contains:
14 grams of protein
4 grams of fiber
4 grams of sugar
The candy uses a protein blend including whey protein isolate and hydrolyzed collagen, along with sweeteners like monk fruit and stevia.
The company also highlights that the product contains:
no artificial flavors
no artificial sweeteners
no sugar alcohols
The product is currently sold online for about $4.99 per bag.
Why It Matters
Functional candy is one of the fastest-growing segments in the better-for-you snack category.
Brands are increasingly trying to deliver the experience of traditional candy while adding protein, fiber, or other functional ingredients.
Products like Protein Candy blur the line between supplements and snacks, offering consumers a way to satisfy sweet cravings while still getting meaningful nutrition benefits.
Sources
https://proteincandy.com/products/sour-watermelon
https://www.stack3d.com/2026/03/sour-watermelon-protein-candy.html
https://proteincandy.com