Kodiak is moving into one of the hottest breakfast convenience categories with Protein Packed Overnight Oats, a single serve pouch product designed to sit right next to brands like Mush, ONO Protein Oats, and Oats Overnight.

How It Works

The format is simple: pour the pouch into a cup or container, add milk or water if you want, refrigerate overnight, and eat it in the morning. Kodiak is building the product around rolled oats plus a protein blend using pea protein and milk concentrate, with add ins like quinoa, chia, and flavor pieces.

The Macro Breakdown

Kodiak’s Protein Packed Overnight Oats land at:

  • 20g protein

  • 36g carbs

  • 9g sugar

  • 5g fiber

  • 6g fat

  • 280 calories

The first flavor is Maple Pecan, with pricing around $3.42 per single serve pack.

Why This Is a Smart Category Move

Overnight oats are one of the easiest “healthy breakfast” habits to build, and protein is the missing piece for many consumers. Kodiak already owns protein breakfast credibility, so this is a natural expansion. The only real question is value perception at $3+ per serving when many shoppers can DIY overnight oats at home.

Final Take

Kodiak does not release random products. If it executes on taste and texture, this has the potential to become a mainstream protein breakfast staple, especially for shoppers who want a plug and play option without measuring ingredients.

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