Gym Candy started as a “what if protein gummies were actually fun to eat” kind of experiment. Now the brand is leveling up that concept with a gooey centered version that leans even harder into real candy territory while staying protein focused.

Early previews show a completely new shape and build that will sit alongside the original Gym Candy gummies rather than replace them.

The original Gym Candy packs are built around:

Protein comes primarily from gelatin and collagen, which helps with the texture and gives the candy its bounce while keeping fat and sugar low.

The new version keeps that functional backbone but adds something traditional candy has used for decades: a gooey, flavored center.

According to early looks, the updated Gym Candy piece is:

That filling is where the experience changes. Instead of a single consistent chew, each bite now has:

Gooey centers are normal in pure sugar candy, but far less common in the protein world. Pulling it off while keeping macros in check is what makes this launch interesting.

Gym Candy is arriving in a moment where functional sweets are exploding across the board. You have:

A filled protein gummy sits right at the intersection of indulgent and “macro friendly.” If the texture hits the way the previews suggest, Gym Candy’s gooey center line could easily become the hero of the brand.

Details Gym Candy has not fully shared yet include:

Given how dialed the base product already is, it would be surprising if they walked away from that 18 gram protein and 100 calorie neighborhood by much.