Chipotle has officially launched its first ever High Protein Menu, and it is built for people who want macros right up front. The new lineup includes bowls, burritos, salads and tacos curated around protein targets, plus a new High Protein Cup that is literally just a cup of meat for anyone who wants a snack sized protein hit.
The High Protein Menu is rolling out across the United States and Canada and covers a spectrum from light bites to heavy hitters. Highlights include items that range from about 15 to 81 grams of protein per order, including:
High Protein Cup
Double High Protein Bowl
High Protein High Fiber Bowl
High Protein Low Calorie Salad
Double High Protein Burrito
High Protein versions of tacos and bowls built around grilled meats
Chipotle is positioning the menu as both a response to general protein interest and a fit for customers using GLP 1 medications who look for higher protein, higher fiber and more controlled calorie meals.
The High Protein Cup
The High Protein Cup is the simplest addition, and it is also the one people are talking about the most. Each cup packs:
4 ounces of adobo chicken or steak
Around 32 grams of protein
About 180 calories
It is essentially a snackable serving of meat in a bowl. The cup is designed as an add on for people who want more protein with their main meal or as a quick on the go bite for anyone who just wants a small, clean protein hit without building a full burrito or bowl.
Influencer Built High Protein Orders
Chipotle is also tying the High Protein Menu to a handful of creator built orders that will live on the digital menu starting in early January. Examples include:
Josh Hart’s High Protein Burrito with up to 95 grams of protein
Smaller Sam’s Triple Tacos with 40 grams of protein
Kylie Sakaida’s High Protein Chicken Bowl with more than 50 grams of protein
These function as shortcuts for people who want to copy macro friendly builds without doing their own math in the app.
Why This Matters For Everyday Eating
Fast casual chains have flirted with high protein options for years, but putting a dedicated High Protein Menu front and center is a different move. For Chipotle, this is:
A way to keep regulars who have shifted to higher protein and lower sugar habits
A direct play at the GLP 1 crowd who are now reshaping restaurant menus
A way to turn TikTok meat cup hacks into an official, consistent product
If you already treat Chipotle as a post workout stop or travel day macro saver, this new menu just makes it easier to keep the protein number high without rebuilding your usual order from scratch.
Citations
Chipotle introduces its protein packed High Protein Menu and High Protein Cup
https://www.stack3d.com/2025/12/chipotle-high-protein-cup.html Stack3dChipotle press release on the first ever High Protein Menu and 32 gram High Protein Cup
https://newsroom.chipotle.com/2025-12-18-CHIPOTLE-UNVEILS-ITS-FIRST-EVER-HIGH-PROTEIN-MENU-FEATURING-A-NEW-SNACK-READY-HIGH-PROTEIN-CUP MediaRoom“Chipotle Just Dropped a High Protein Menu Including a 95 Gram Burrito”
https://www.goodhousekeeping.com/food-products/a69808727/chipotle-high-protein-menu Good Housekeeping“Chipotle Is Adding Meat in a Cup to Its Menu as Part of Protein Push”
https://people.com/chipotle-is-adding-meat-in-a-cup-to-its-menu-as-part-of-protein-push-11872151 People.com“Chipotle Is Launching a High Protein Menu Here Is What’s on It”
https://www.eatingwell.com/chipotle-high-protein-menu-11871785 EatingWell