Barebells is expanding beyond bars again, this time with a US-focused Protein Milk Drink in a 325 ml can. The brand is making a clear claim with this launch: keep the taste indulgent, tighten the nutrition, and make it easy to drink.

The canned milk drinks deliver 24 grams of protein from ultra-filtered milk, with 2 grams of sugar and about 120 to 130 calories depending on flavor. That is a stronger protein to calorie ratio than the older Barebells milkshake format that is sold in other markets.

The initial lineup includes Berry, Vanilla, and Choco, aiming for classic milk flavors rather than trendy mashups.

Barebells is pushing distribution quickly across its own online channels and major retailers, plus specialty stores where functional beverages move fast.

If Barebells can deliver the same flavor reputation it has in protein bars, these cans have a real shot. The macros are competitive, the branding is clean, and the flavors are familiar enough for mass adoption.