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Barebells Launches Peanut Cloud Soft Protein Bar With Marshmallow, Caramel, and Peanuts

Jan 14, 2026

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2 min read

Barebells Launches Peanut Cloud Soft Protein Bar With Marshmallow, Caramel, and Peanuts

A new Soft Bar flavor stacks fluffy marshmallow on top of crunchy peanut caramel and lands at 16g protein.

Target Expands Wellness by 30% and Leans Into Protein and Nonalcoholic Trends

Jan 14, 2026

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2 min read

Target Expands Wellness by 30% and Leans Into Protein and Nonalcoholic Trends

Target is adding thousands of new wellness items and pushing more trend-forward routines under $10.

A New Food Pyramid Is Here and Protein Sits at the Top

Jan 14, 2026

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3 min read

A New Food Pyramid Is Here and Protein Sits at the Top

The 2025 to 2030 Dietary Guidelines add an inverted pyramid and a stricter stance on ultra-processed foods and added sugars.

Dunkin Adds Protein Milk and Teams Up With Megan Thee Stallion for Protein Refreshers

Jan 14, 2026

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3 min read

Dunkin Adds Protein Milk and Teams Up With Megan Thee Stallion for Protein Refreshers

Dunkin is using a new “Protein Milk” base to power five winter drinks, including Megan’s Mango.

Edition #141 | $500,000 Protein Heist Has Been Resolved

Jan 8, 2026

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4 min read

Edition #141 | $500,000 Protein Heist Has Been Resolved

Plus news from Taylor Swift, the UFC, and GHOST

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