Jul 16, 2026
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1 min read
1st Phorm is bringing hydration to the freezer aisle with new electrolyte-packed freezer pops.
Wip is bringing a summer-inspired flavor to its caffeine pouch lineup with the launch of its new Watermelon variety.
BUILT is combining two fan-favorite flavors into one limited-edition release with its new Peanut Butter S'mores Chunk Puff.
Misfits is taking protein bars in a new direction with a stuffed lineup designed to look and taste more like candy than traditional sports nutrition.
Jocko Fuel is making its flagship protein powder more portable with the launch of single-serve On-the-Go Packs.
