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Navy-Founded Pinnacle Rising Puts a Full Creatine Dose in Its Apex Pre-Workout

Jul 16, 2026

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2 min read

Navy-Founded Pinnacle Rising Puts a Full Creatine Dose in Its Apex Pre-Workout

The veteran-owned brand's flagship pre-workout runs a fully disclosed label with 6g of L-citrulline, 5g of creatine, and a deliberately modest 175mg of caffeine.

1st Phorm Freezes Summer In Its Tracks With New Electrolyte Freezer Pops

Jul 16, 2026

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1 min read

1st Phorm Freezes Summer In Its Tracks With New Electrolyte Freezer Pops

1st Phorm is bringing hydration to the freezer aisle with new electrolyte-packed freezer pops.

Wip Adds Watermelon to Its Energy Pouch Lineup

Jul 16, 2026

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1 min read

Wip Adds Watermelon to Its Energy Pouch Lineup

Wip is bringing a summer-inspired flavor to its caffeine pouch lineup with the launch of its new Watermelon variety.

BUILT Launches Limited-Edition Peanut Butter S'mores Chunk Puff

Jul 16, 2026

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1 min read

BUILT Launches Limited-Edition Peanut Butter S'mores Chunk Puff

BUILT is combining two fan-favorite flavors into one limited-edition release with its new Peanut Butter S'mores Chunk Puff.

Misfits Launches Stuffed Protein Bars With Candy-Inspired Centers

Jul 16, 2026

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1 min read

Misfits Launches Stuffed Protein Bars With Candy-Inspired Centers

Misfits is taking protein bars in a new direction with a stuffed lineup designed to look and taste more like candy than traditional sports nutrition.

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